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Insights 2018-02-22T14:25:05+00:00

Expanded Text Ads – Blurring The Lines Between PPC & SEO

February 1st, 2018|Categories: Extended Text Ads, Pay Per Click, SEO|Tags: , , , |

Expanded Text Ads are available to all advertisers using AdWords. These adverts will include two headline fields, of up to 30 characters each, as well as one description field, which can be expanded and include up to 80 characters. Many believe that this will [...]

3 Tips To Improve Results Using Real Time Ads

January 29th, 2018|Categories: Real Time Ads|Tags: , , , , |

3 Ways You Can Achieve More Out Of Existing Investments With Real-Time Ads Moments define our collective experience. No one wants to miss out on a big moment, be it a brand or a fan. This should be viewed as an opportunity for brands [...]

The New Consumer Journey For Travel Customers

December 29th, 2017|Categories: Consumer Behaviour Marketing|Tags: , , |

More and more travel customers are turning to their smartphone to get the information they need before making a purchase. In fact, conversion rates in the past year have grown by 88 per cent on mobile travel websites. Users are also spending more and [...]

4 Mobile Marketing Tips For Travel Marketers With Small Budgets

November 25th, 2016|Categories: Mobile Marketing|Tags: , , , |

Marketers have a difficult challenge on their hands when it comes to travel businesses, as there are a number of hurdles in the way. The market is exceptionally saturated, and the big players have huge budgets, which give them the ability to price smaller [...]

6 Advertising Tips on Winning New Business

November 14th, 2016|Categories: Advertising Strategy|Tags: , , , |

For over 20 years, we have been helping businesses increase sales and win more new customers. Here are our top advertising tips that will help achieve better results! If your advertising strategy is the same as five even two years ago, then it is [...]

Email Marketing Optimisation: Why It’s A Must

October 13th, 2016|Categories: Email Marketing|

Email is one of the most powerful tools any business has at its disposal. However, so many companies are failing to take advantage of this. If you are to ensure your marketing campaign is a success, you need to optimise your emails effectively. Just [...]

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